Italian Reality Show ‘The Couple’ Faces ratings Disaster, Host Ilary Blasi Under Fire
april 26, 2025
The Italian reality show “The Couple” is reportedly on the brink of early cancellation just weeks after its debut, sparking controversy and raising questions about the show’s format and the performance of its host, Ilary Blasi. The programme,produced by Mediaset,has failed to capture the attention of viewers,leading to what insiders describe as a “tense climate behind the scenes.”
Format Fails to Impress
Despite the presence of Ilary Blasi, a well-known Italian television personality, and a prize pool of one million euros, “The Couple” has struggled to gain traction wiht audiences. The show’s concept, which involves placing celebrity couples in a house to compete in weekly challenges with bonuses, penalties, nominations, and eliminations, is considered derivative. Critics argue that it too closely resembles other reality shows, like “Big Brother,” that have recently concluded.
Behind-the-Scenes Turmoil
The poor ratings have reportedly triggered internal turmoil at Mediaset. According to Rosa Deianira Marzano, a media insider, an “emergency meeting” was held in Cologno Monzese following the show’s disappointing first two episodes. The third episode was postponed due to the death of Pope Francis.
Sources suggest that Ilary Blasi is facing scrutiny for her role in the show’s failure. She had reportedly chosen “The Couple” over other opportunities, including “To the Sole,” which ultimately went to Diletta Leotta and also underperformed.
“Sensorious behind the scenes of The Couple: at the top it is chaos,” Marzano said. “According to rumors of the corridor, after the disastrous listening data of the first two episodes, there would have been an emergency meeting in Cologno Monzese. Ilary Blasi would have been questioned And, it truly seems that some managers are pushing to close the program earlier then expected.”
The situation is described as “far from under control,” with concerns mounting that “The Couple” has failed to generate any compelling storylines or captivating personalities. Adding to the pressure, insiders have reportedly commented, “We cannot afford other flops. It’s a question of image.”
The show’s struggles represent a setback for Blasi, who had been absent from television for several months prior to “The Couple.”
Early closure Looms
Neither Mediaset nor Ilary Blasi have officially commented on the rumors of early cancellation. However,speculation continues to mount. “In the beginning there were eight episodes, but in light of the listenings that is anything but luminous, the reality show, which should have ferried the public fans of the reality show of Canale 5 towards The Island of the Famous could close before,” a media outlet reported recently.
The show’s viewership figures have been a major cause for concern. After a weak debut on April 7,with an 18.55% share, ratings plummeted to 13% for the second episode, drawing 1,557,000 viewers. The third episode, originally scheduled for April 21, was delayed until April 28, further fueling speculation about the show’s future.
The latest reports suggest a hypothetical finale date of May 5. The significant drop in viewership as the premiere has not helped the show’s prospects, as “this sort of bridge between the Big Brother e The Island of the Famous he did not fully convince.”
Industry analysts note that while “The Couple” is struggling, other reality shows focusing on relationships have found success by emphasizing authenticity and genuine connection. For example, the U.S. show “Couples Therapy,” which features real couples undergoing therapy sessions, has garnered critical acclaim for its insightful portrayal of relationship dynamics.
Counterargument: Is It Too Early to Judge?
While the initial ratings for “The Couple” are undeniably concerning, some argue that it may be premature to write off the show entirely. Reality television often takes time to build momentum, as viewers need time to connect with the contestants and become invested in their stories. Additionally, a change in format or the introduction of new challenges could perhaps revitalize the show and attract a larger audience. However, given the reported behind-the-scenes turmoil and the network’s apparent lack of patience, the odds appear stacked against “The Couple” at this point.
FAQ: Frequently Asked Questions
- Why is “The Couple” facing potential cancellation?
- The show has suffered from low viewership and negative reviews, leading to internal pressure and speculation about its future.
- What are the main criticisms of the show?
- Critics argue that the show’s format is unoriginal and that it has failed to create compelling storylines or engaging personalities.
- Is Ilary Blasi responsible for the show’s failure?
- While some insiders have questioned Blasi’s performance, it is likely that a combination of factors, including the format and competition from other shows, contributed to the show’s struggles.
- When is the potential final episode of “The Couple?”
- rumors point to a potential final episode date of Monday, May 5.
- Has Mediaset commented on the rumors of cancellation?
- As of April 26, 2025, neither Mediaset nor Ilary Blasi have released an official statement regarding the show’s future.